Investing in a high-quality, professional portrait is an investment in your personal brand. It shows your best, just what you want future employers to see in you. Most of us are not naturally photogenic. Hence, amateur photography could lead to making us look nothing like we do in person, and definitely not our best. A professional photographer who specializes in headshots understands the way to position you, to choose the best backdrop and how to use lighting to get the best shot possible.