There you got it! That’s the magic ingredient that’s sure to make the cut for you in your job search in 2019. But how do you do that?
Before we indulge any further, here are a few stats according to a recent survey by CareerBuilder:
The above numbers might look grim if you see them wearing a hiring manager’s hat, but we’ve got a good news for you! Speaking solely from a job seeker’s point of view, even if there is a dearth of qualified talent, there is certainly no dearth of potential opportunities in the job market.
Moreover, if you take the above number into consideration and you are someone who is willing to put-in the hours, then the odds of your landing the job you aspire for are fairly very high.
Here are some great job-search social media strategies to help you get started with your job search in the new year with a fresh spirit, clear intent and making the connect as you follow along:
1. Use the reach and interconnectedness of the world to your best advantage
Social media has opened up the door for you to enter mostly any part of the world, know the people you want to know more closely (well, mostly) if you put your mind to it.
So what are you going to do with this interconnectedness, whom are you going to reach out to? It can be the hiring manager of the company you are interested in or a potential client.
The choice is yours, choose wisely.
2. Build connections and keep them warm
It’s very important to do healthy networking, stay connected, build connections and keep them warm.
Social media platforms as LinkedIn and Twitter are a great place for professionals enthusiastic about building this kind of engagement. Though there is no hard-and-fast rule to network but generally speaking, every conversation you try to strike need not be about your job search.
Another important point, don’t limit your networking by just interacting with one of your kind. For example if you’re an architect then don’t just interact with only architects instead keep it a good mix of industry experts, hiring managers, senior execs so as to have a holistic flair of what’s going on in the market, latest and upcoming.
3. Develop your skills and learning new skills
By connecting and engaging well with a knowledgeable circle of industry experts, you can get to know the trends and what are the latest technology and tools relevant to your field and learn them.
You can do value addition and raise your expertise which will subsequently help you in landing a better job.
4. Demonstrate your expertise
As mentioned earlier, LinkedIn and Twitter are a strong platform to showcase your skills.
You can demonstrate your expertise in your field through engaging and value adding content. If you reinforce this activity persistently, then it will reinforce your personnel brand and increase your recall in people’s mind.
As a cautionary note, you should always be alert about the type of content you post, share/reshare or engage. It is so since hiring managers today, review you profile on these platforms while discerning you.
Sharing/resharing other people’s relevant content also signals that you are not just self-indulgent but are interested in engaging and promoting other’s work as well.
With these four key social media job search strategies in place, executed and practised for a good three to four months time-period, be sure of having an original, authentic and unique voice of your own. And do you know what happens when you have found your voice and you start using it? You get heard.