Sales Manager

Location: Dubai
Salary: AED 15,000 - 18,000
Job Code: 357/001/477
Industry: Fire Protection / ELV Solutions

Job Brief:

Our client is seeking a results-driven Sales Manager to lead business development and sales activities across the UAE while driving significant revenue growth and expanding market presence. The successful candidate will be responsible for developing sales strategies, identifying new business opportunities, managing key client relationships, supporting bid and proposal activities, and leading the sales process from opportunity identification through project award.

The ideal candidate will have a proven track record in selling Fire Protection, Fire Fighting, Life Safety, ELV, BMS, ICT, AV, HVAC, or related engineering solutions within the UAE market. This role requires a commercially driven professional capable of achieving high-value sales targets, managing complex opportunities, and collaborating closely with technical and operational teams.

Job Responsibilities:

  • Plan, direct, and coordinate sales activities to achieve revenue growth and profitability in line with business objectives.
  • Develop and execute sales strategies to achieve assigned sales targets and expand market share across the UAE.
  • Build and maintain strong client relationships by effectively presenting the company's products, services, and value proposition.
  • Identify, qualify, and pursue new business opportunities using appropriate sales strategies and market approaches.
  • Support bid pursuits by contributing to proposal development, solution positioning, pricing strategies, and deal closure.
  • Share industry insights, sales best practices, and market intelligence with the sales team.
  • Manage sales opportunities from lead generation through qualification, proposal submission, negotiation, and project award.
  • Expand existing customer accounts while identifying new clients and business opportunities.
  • Collaborate with internal departments to ensure customer satisfaction and successful project delivery.
  • Maintain an accurate sales pipeline, opportunity updates, and forecasting using the CRM system.
  • Provide end-to-end pre-sales support for new business opportunities and additional project pursuits.
  • Coordinate proposal preparation, including technical solutions, costing, pricing, documentation, and submission within agreed timelines.
  • Review proposal quality to ensure compliance with client requirements, commercial objectives, and company standards.
  • Prepare and deliver client presentations, workshops, and commercial discussions to support successful project acquisition.
  • Contribute to the continuous improvement of proposal development processes and sales best practices.

Job Requirements:

  • Bachelor's Degree in Electronics, Electrical, Mechanical Engineering, or a related field.
  • 5+ years’ experience in Sales or Sales Support Functions in working with national or international organizations in the context of Fire Fighting, Life Safety, AV, SCS, BMS, ELV, AV, HVAC, and ICT products and services.
  • Proven experience selling products and services within the UAE market.
  • Demonstrated ability to achieve high-value sales targets, including managing annual sales portfolios of approximately AED 10 million or more.
  • Strong understanding of the UAE construction, industrial, commercial, and infrastructure markets.
  • Specialized training in sales, negotiation, or business development is an advantage.
  • Excellent communication, presentation, and relationship management skills.
  • Strong commercial awareness with the ability to identify and convert business opportunities.
  • Confident, self-motivated, and results-oriented with strong negotiation skills.
  • Ability to work independently while collaborating effectively with cross-functional teams.
  • Ability to thrive in a competitive, target-driven environment.
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