Social Media Specialist

Job Code: 210/001/304
Industry: Trading

Job Brief:
As a Digital Marketing and Social Media Specialist, you will play a pivotal role in developing and executing strategies to enhance our brand visibility, engagement, and sales across various digital platforms. From managing social media channels to creating compelling content and engaging with influencers and consumers, you will be responsible for all aspects of our online presence.

Job Responsibilities:

• Develop and implement comprehensive digital marketing strategies to promote our brand and products effectively.
• Manage and maintain our social media channels, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create engaging and visually appealing content, including posts, videos, and stories, that resonate with our target audience.
• Collaborate with the marketing team to plan and execute integrated campaigns across multiple channels.
• Monitor and analyze social media performance metrics, making data-driven decisions to optimize content and improve engagement.
• Identify and engage with influencers and brand advocates to amplify our reach and build meaningful partnerships.
• Respond promptly to customer inquiries and comments on social media platforms, fostering positive relationships and addressing any concerns.
• Stay up-to-date with the latest trends and best practices in digital marketing, social media, and e-commerce.
• Work closely with the e-commerce team to drive traffic, increase conversions, and maximize sales through online channels.
• Utilize SEO techniques to improve our website's visibility and search engine rankings.

Job Requirements:

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience in digital marketing, social media management, and content creation.
• Strong understanding of social media platforms, algorithms, and trends.
• Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) is a plus.
• Excellent communication skills, both written and verbal.
• Analytical mindset with the ability to interpret data and draw actionable insights.
• Creative thinker with a passion for food and culinary culture.
• Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
• Experience with e-commerce platforms and SEO optimization techniques is desirable.

Please visit our jobs page to check out our current list of jobs in UAE and across the world.

Follow us on LinkedIn and Facebook to stay updated regarding our upcoming opportunities.

Subscribe to our LinkedIn newsletter for weekly job updates.